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(Senior) CRM & Growth Manager (m/f/d)

Berlin, Deutschland

Aufgegeben am: 31.07.2019

IUBH Internationale Hochschule GmbH

IUBH International University of Applied Sciences has become the largest private university for online and dual studies in Europe since its founding in 1998. More than 80 German and English language bachelors, masters and MBA degree programmes are offered for diverse business sectors and areas of responsibility. IUBH is the digital leader of higher education by improving the learning experience with innovative technology and superior customer orientation. A great team of entrepreneurial people who aim to contribute to this dynamic path of more than 50% growth are at the core of IUBH success.


To strengthen our Marketing-Team we are looking for a (Senior) CRM & Growth Manager on full-time for our location in Berlin

Jobbeschreibung

Your Tasks:

  • Develop CS CRM Strategy and set up the E-mailing/DM/ eco system to support cross channel campaigns
  • Concept and execute the Lead2sales CRM system, to reach out the target audience at diverse touch points in a meaningful way (newsletter, print, pm, SMS, personal e-mails)
  • Design and plan key country specific CRM strategy and execute together with relevant departments (marketing, sales)
  • Track and analyse CRM performance and set up the automation process to sales force
  • Run A/B testing including preparation and optimization of DOI

Your Profile:

  • You have a Bachelor degree or above of Business, media and communication, marketing or similar
  • You have sound CRM experience and at least 3-5 years CRM experience ideally with e-commerce business and know the key success factors of customer acquisition
  • You have deep understanding of CRM strategy and customer growth experience, you are familiar with sales driven CRM technologies and methods, be able to define the key touch points to improve conversion
  • You are hands-on, analytical and data driven, ideally have experience with salesforce (marketing cloud)
  • You are fully fluent in spoken and written English, German is a big plus

We Offer:

  • A versatile and responsible task in a collegial atmosphere
  • A professional and powerful Marketing-Team with flat hierarchies and space for ideas
  • Attractive professional perspectives in a strong expanding entrepreneurial environment
  • Continuous possibility and further study-on and off the job
  • We also have flexible working times, 30 days leave per year, central location, staff-events, numerous staff discount and cooperations and much more
  • You find yourself in that profile and you are looking for a new challenge? Then apply now online through our career portal

Please find further information under www.iubh-university.de or on our career page.

Wie bewirbt man sich

APPLY ONLINE:  https://jobdb.softgarden.de/jobdb/public/jobposting/applyonline/click?jp=4572124

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